Sell Your Bike

Your shop. Your products. More Consumers

Introducing: BikeExchange | Retail Store

Our core business Product for over 10 years

BikeExchange | Retail Store offers Bike store owners the opportunity to create their own shop on the BikeExchange Marketplace. Providing access to a dedicated sales channel with millions of active shoppers, researching, enquiring and purchasing their next cycling products.

How we support retailers

Present your Store

Your own store Page on BikeExchange.

Multichannel Sales

Ecommerce, Enquiry only, Click & Collect, Deposit Only, Request a Demonstration.


Also offering a dedicated website for a retailer or brand supported through the central product database for easy maintaining.

Online Reach

Reach active customers who are looking for cycling products with your product range.

Unlimited Adverts

Advertise all your products - unlimmited.

Secure Payment Solutions

Your own ecommerce shop & payment solution

Extensive Database

Extensive central product database to make it efficient and save time.


Online research, enquiry and purchase supporting in-store / bricks & mortar purchase & activity.

BikeExchange in Numbers

60 million

product searches

$ 500 m

enquiries per year

3 million

Active Monthly Shoppers

1.000 +


600 +

Pos & Shop Integrations


Products in Database

Supporting Online and Bricks & Mortar

Over 90% of all bike buyers first check the Internet before making their purchase decision.

BikeExchange is the world's No1 bike marketplace. We help bicycle retailers and brands to offer their products online, supporting their local store. We enable retailers and brands through our technology to sell more products and reach more customers.

BikeExchange helps consumers and retailers. We support online and in-store activity sending quality enquiries and sales to brands and retailers.

Small Effort. Big Returns.

BikeExchange is the bike platform that connects brands, shops and consumers to create a unique shopping experience that drives more consumers in-store.

Through our extensive database, POS and Webshop connections, we make it easy for shop owners to connect their store online and sell more product with less effort.

We also make it easy for consumers to find and buy, which means more sales and more customers for your store.

Advantages of BikeExchange | RetailStore

A dedicated shopping destination

Present your store and your products on the worlds largest cycling marketplace and benefit from an active shopping audience.

Choose your prefered sales channel

Sell what you want, how you want. You have the ability to individually select which products are available to buy online, via Click & Collect or in store only.

Full integration with leading POS systems

We integrate your POS system for live product feeds and access to our central product database.

Access to 3rd party services

Robust API for integration into many 3rd party services e.g. Afterpay, Ship It, BikeExchange logistics, secure payment options and gateways.

Easy for your customers to find and buy

Make your entire range available to your target audience and make it easy for them to find your product and buy it the way they want.

Market insights

Full performance data and insights on your account. Deeper data and insights reporting available.

How it works for you in 4 easy steps


Step 1

Set-up your store account on BikeExchange. Present your store with your own imagery, logo & text and explain your offering to a wider audience.


Step 2

Add your inventory, either via POS / Webshop connection to syncronise availability and pricing or// simply create ads via our extensive product database.


Step 3

Select your sales channel: choose from buy online, buy instore / enquiry only, click & collect or// request a deposit + other options dependent on preference.


Step 4

Start Selling: Your bikes are now online. Now all you need to do is: answer customer inquiries, process orders, and work wigether with your Customer Service team to generate more sales.

Other Relevant Solutions for Retailstore Customers

Our fast integration technology into POS, 3PL or e-Commerce Websites.

Learn more

The all-in-one shipping tool for the Australian bicycle trade.

Learn more

B2C online sales optimised solution for brands.

Learn more

Retail advertising and communications support across display, email, content and design.

Learn more

Sign up for a Retailstore today

03 9257 3200

or send us a message below

Don't just take our word for it ...

Hear it from some of our customers

„ We worked with BikeExchange for the first time on an Xmas consumer campaign. I was very impressed by how professional the advice and support was provided by Bikeexchange. The joint Xmas project was a complete success for our brand. With Bikeexchange we are sure to launch further cooperations. “

Mario Kuban

Head of Marketing & HR

Storck Bicycle GmbH

„ We knew that our business needed greater visibility and engagement here in the US and we chose BikeExchange early on. The experience has been consistently easy for us to use and manage our brand equity online and gain greater visibility with an engaged audience. We find great value in their efforts to customize campaigns and really enjoy working with the entire team at BikeExchange. “

Greg Heck

Marketing & PR Manager


„ As a specialized platform, Bikeexchange offers us a great reach to showcase our products. The cooperation is professional and uncomplicated. Thanks to the creative and competent team, we were able to jointly plan and implement individually designed campaigns. “

Franziska Wahl


ORTLIEB Sportartikel GmbH

„ Working with the Bike Exchange has been a great experience. The team has demonstrated a true commitment to our brand’s success by providing an integrated plan that aligned well with our business objectives, strong creative and insightful recommendations for campaign optimization. And, best of all, the team members are an absolute pleasure to work with! “

Jenni Cathcart

Marketing lead

GM eBike

„ BikeExchange helps us to sell bikes. It is that simple. With our brands we can target enquiries to specific bikes or ranges on BikeExchange. If our stores are on the site then we can better convert the enquiries to sales. They make participating in a bike specific marketplace easy and effective. “

Sales Director


„ The team at BikeExchange made this easy for us to gain the maximum value for our marketing spend. We just had to agree on a budget and they executed perfectly. “

Naomi Mills

Country Manager


„ We got to know BikeExchange as a professional partner for marketing and omnichannel topics and were very happy with the first very positive results! “

Mathias Jooss

Brand Manager MAVIC DACH

Amer Sports Deutschland GmbH

„ BikeExchange has greatly helped us to expose our brands, and to increase our sales through the internet. Besides, it is a website specialized in cycling, that has given us greater visibility among relevant users, and so far excellent results. “

Andrés Duque

Commercial Director


„ We have managed to expand our distribution channels, reaching new audiences through BikeExchange platform, in places where we had no presence before, to meet the needs of cyclists who did not know about our brand. “

Natalia Vásquez

Coordinator of Marketing and Digital Transformation

Specialized Colombia