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SRAM Cycling products

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History of SRAM

Founded in 1987, the SRAM Corporation is a privately owned bicycle components manufacturer based out of the United States. An acronym for the names of the key founders, SRAM is now recognised globally for their quality range of components, and a number of industry leading innovations.

SRAM has developed a number of innovative product ranges, most notably; XX1 was the first production groupset in mountain biking to use a single chainring; RED, the world’s lightest complete road group on the market; and RED eTAP, the world’s first completely wireless electronic shifting system.

In addition to these innovations, the American company has made a number of favourable acquisitions over its existence, now controlling brands like Quarq, Zipp, RockShox, Avid and Truvativ. This has allowed SRAM to engineer and optimise a holistic approach to a range of components, accessories and different technologies, and firmly position itself as the key competitor to both Shimano and Fox suspension.

Range of Components

SRAM offers a range of specific groupset options for road, mountain and urban bikes, at a range of different performance levels. Generally, as groupsets increase in price, they become lighter, more durable and more race orientated. A typical groupset can be further broken down in to individual components like the shifters, derailleurs, cranks, brakes, chain and cassette.

Mountain: SRAM has been described as the one of the most progressive brands for mountain bike components, and offers an extensive range of groupset options.

SRAM’s latest and most premium mountain bike offering is XX1 Eagle, a high performing 12-speed groupset that was ridden to a number of major victories, including Olympic Gold Medals by leading athletes like Nino Schurter and Jenny Rissveds last year. Next in line is XO1 Eagle, another carbon fibre performance offering, before the hierarchy moves down through other groupsets like GX, NX, X7 and the entry-level X5. For an in-depth guide to the groupset hierarchy, and more details about each of the specific ranges, head over to our Blog’s Mountain Bike Groupsets Explainer article!

Road: SRAM has a number of different road groupset options. As the premier road groupset offering, RED eTap is a wireless electronic groupset which promises high performance at the most elite level. Positioned just below this, Red 22, is regarded as the lightest on the market. Force 22 is next in line, before moving down through to Rival and then to the entry-level groupset option known as Apex. For an in-depth guide in to the groupset hierarchy, and more details about each of the specific ranges, we highly recommend heading over to our Road Bike Groupsets Blog article!

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